A company without cash flow isn’t a company at all, making salespeople the lifeblood of any business. Hiring good salespeople is imperative. If you can handle being told “no,” and you have the drive to keep going after failure, you have the foundations of a good sales rep.

Foundations of a Salesman
One of the most important characteristics of a sales rep is being able to handle small losses. For instance, being told “no.” The ability to get back up, learn from your losses, and make changes so they happen less, is critical to success in a sales role.

Drive, determination, and desire are all necessary to do well in sales. If you’re not driven, you won’t be successful. Without determination, you won’t be able to motivate yourself after a handful of bad calls. The desire to learn and get better at your role will benefit you greatly, and will keep you a step ahead of others in the same role.

Automation & Communication
Understanding automation can also lead to success within sales. Salespeople with helpful tools often make the most money. Using automation can open you up to more time selling and having conversations with customers. A tool like Hunter.io streamlines tracking down contact information for potential clients, which is time consuming without it.

From a learning perspective, conversations are the most valuable part of sales. Spending time on things like automation will help you maximize the time you spend talking to customers, learn how to interact with them, and handle different kinds of potential buyers. This is crucial in the early years of your career, and it will have a noticeable impact on your work moving forward.

Exchanging Value

You shouldn’t be aiming to be a snake oil salesman. When you sell, it should be you and the customer exchanging value for mutual benefit. You shouldn’t be persuading people to buy things they don’t need.

Sales is the lifeblood of any business. Without good salespeople, you’ll soon find there’s no business at all. If you can handle being shot down, rejected, told “no,” and can get up and learn from all of that, you may have a future in sales.